BRAND STRATEGIST

BASHAK ILHAN

E-COMMERCE EXPERT 

  • Serial internet entrepreneur

  • Digital strategist

  • E-commerce specialist

  • CEO and Founder of ROAD e-commerce agency & ROAD academy

  • International Speaker on start-up, branding, e-commerce, digital marketing, and female entrepreneurship

5 x STARTUP |  2 x EXIT

Bashak Ilhan is the senior consultant and advisor for Road Group, which helps companies expand globally, rethink their marketing and branding, and find investment funding. She founded and is head of strategy for their marketing spinoff, Road. Ilhan provides entrepreneurs with all the skills and tools necessary to build, scale, and exit successful start-ups. She co-founded four startups and exited two e-commerce businesses between 2010 and 2014.

 

Ilhan believes that a company’s success lives and dies by collecting the right people and surrounding ourselves with meaningful relationships. That doesn’t just go for businesses, either. She enjoys company and really good food as she believes food is the tie between people, places, and memories.

MENTOR

She is one of the mentors of the global entrepreneurship program Startupbootcamp San Francisco.

BOARD MEMBER

She is a board member of Turkey's first Women's Investment Platform "ARYA". She actively mentors entrepreneurs on e-com she.

 

HONORED

She is one of the honored guests of the pioneering E-Commerce Trainings organized by E-Ticaret SEM.

HONORED

In 2017, she was selected and honored by "The Young Society Leaders (YSL)" for the benefits she provided to the Turkish-American economy.

MY ROAD

I am the Founder & CEO of the ROAD. This global E-Commerce agency helps companies expand internationally and manages their B2C and B2B operations in the U.S.  We create scalable, sustainable, global e-businesses in three essential steps.

1. Global Expansion Strategy: We create your go-to-market strategy to reduce risks and assist your business with entry into new markets.

2. Creative Transformation: We create a powerful digital shelf for your brand, complete with your brand story, online shop, and social media presence.

3. Sales & Operation: We manage your B2C and B2B operations, sales, marketing, warehouse, fulfillment, and customer services on a monthly basis.

I operate with my Road team under the following groups:

We specialize in working with direct-to-consumer businesses. We help companies expand internationally and manage their B2C and B2B operations in the U.S.  Read More.

We are a strong group of art directors, copywriters, project managers, brand and digital strategists, social media specialists, and developers ready to help you find the unique communication strategy suitable for your unique brand. Read More.

We optimize returns on investment for our clients through a unique combination of data analysis, digital marketing, and content. Road Branding generates the ideas, and we make them stick.

We are dedicated to connecting startups to investors, venture capitalists, and angel investors for funding requirements, and we have worked successfully on over 100 international deals. 

"Welcome!

I'm so glad you're here. I've been consulting companies and startups to build their sustainable online businesses.

I believe Online Branding reflects your promises and your culture for the digital world. I consult in three major areas, E-Branding, E-Commerce, and Digital Marketing.

I am personally here to help you reflect on your company’s promises and scale your business in the digital world. Looking forward to creating your road map, which will completely transform your business."

E-COMMERCE

Bashak Ilhan teaches business owners and entrepreneurs the profitable action steps for creating an e-commerce business and using online marketing strategies to scale with ease.

Her online course/ consulting has three modules:

1)What to sell?

2)How to sell?

3)How to scale?

 

CONSULTING SERVICES

4 TOTAL MEETING

  • MONTHLY CONSULTING¬†
  • MEETING SAME DAY EVERY WEEK
  • 45 MINUTES/WEEK
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